Blog about effective email checking & communication — page 4
How Mailcheck can help your business
Date: 15.05.2020
It’s been 49 years since Ray Tomlinson has sent the very first email. Since that time, email remains the primary means of contact between a business and a client. According to the Marketing Insider Group, 59% of B2B marketers believe email is the most effective way to increase revenue. We all know that the advantages of email marketing are direct quick communication with potential customers, relatively low cost of implementation and automation, growth of targeted actions from subscribers and hence, loyalty to your brand, but little known fact is that proper email marketing involves no less competent and meticulous work with the subscribers base. Clean email lists, high deliverability, and a good sender reputation are benefits that you, as a mailing list sender, can win from validating subscriber lists. [Read more...]
EMAIL MARKETING FOR SMALL BUSINESS
Date: 15.05.2020
Email marketing is the cheapest and potentially profitable way to communicate with your audience. For example, Monitor company has calculated the expenditure/income for email marketing as 1:38. It is likely you do not mind getting such a ROI for your small business email marketing campaign. Thus, we decided to make this simple guide. [Read more...]
HOSTING EMAIL AT HOME ISN'T A GOOD IDEA
Date: 20.07.2019
Now days it's pretty simple task to launch mail server at home. Tools like docker and virtualization can help us to run MTA in a few minutes. But you shouldn't. SMTP wasn't designed in secure manner and SPAM is q global problem for that old standard. [Read more...]
10 ABANDONED CART HACKS THAT RISE SALES
Date: 15.07.2019
Have some issues with cart abandonment on your website? Keep calm, everyone faced it. The statistics says, 80% of people abandon their shopping carts. [Read more...]
EMAIL MARKETING TRENDS FOR A SMALL BUSINESS
Date: 26.04.2019
Email marketing trends in 2019 have changed dramatically. However, some things remain unchanged. It is still important to provide high-quality content as users deal with a huge amount of content on a daily basis. One more thing that remains unchanged is the fact that the ROI of email marketing remains outstanding, and it is still the most efficient way to communicate with your clients online. Although we see that the approach to email marketing for small business has changed a little bit in 2019. [Read more...]
NEWSLETTER PERSONALIZATION AND SALES
Date: 24.04.2019
Successful email marketing strategy development considers you know about your clients much more than just their email address. You also need to be aware of their tastes and expectations. That is the only way to make them loyal to your brand. In this article we are going to disclose useful tips that can help you personalize newsletter and make it engaging for your clients. [Read more...]
Email marketing for small business tips
Date: 23.04.2019
Launching newsletter for small business is a good way to get in touch with potential clients and increase sales. It is also a proper tool to increase loyalty to brand. Regular communication with clients is the only way for the small business to personalize offers and win in a daily struggle with large companies. [Read more...]
7 reasons to enforce email marketing
Date: 22.04.2019
Email marketing is an efficient tool to engage your target audience. IT is important to make personalized letters because people like more being addressed personally. Emails can be sent after the specified action of the user so that you can generate a proper call to action. There can be disclosed any topic for the letter - changes in your company, special offers discounts etc. [Read more...]
EMAIL MARKETING CAMPAIGN METRICS FOR SMALL BUSINESS
Date: 21.04.2019
Email marketing metrics are used to analyze efficiency of the marketing campaign.There can be different tasks and goals for an email marketing campaign launched by a small business - the number of registrations, purchases, opening rate etc. For each of the task and goal we make a separate metric. Email marketer has to consider these metrics and monitor them for decision-making purposes. [Read more...]
10 tips for the email marketing approach
Date: 20.04.2019
Email marketing is undoubtedly the most efficient tool when it comes to ROI. According to the recent researches return on investments when promoting goods and services with email marketing makes 41:1. This is twice as more than for any other online marketing method. [Read more...]